What I Offer
Brand Leadership
Positioning, narrative, visual identity, and launch strategy — from 0→1 or repositioning at scale.
Campaign Creative
Hero concepts, scripts, art direction, and integrated campaigns across every surface.
Content Systems
Social strategy, content engines, and AI-assisted production built to scale with your team.
Startup Branding
Growth-minded creative for consumer apps and ventures launching into new categories.
IP & World-Building
Characters, universes, lore, and narrative environments that stretch across media and formats.
Physical Craft
Photography, video, 3D, sculpture, and fabrication — AI tools layered with hands-on making.
SELECTED WORK
Checkit
Chief Creative / Head of Brand
Built the brand and content engine from scratch, helping grow to a 1M+ audience and launch a product that scans everyday goods for hidden data.
1M+ organic followers
40+ brand
partnerships
250K+ app downloads
E*Trade
Role: ACD / AD / Copywriter
Enterprise brand and campaign work within a highly regulated financial environment
Results:
3 Super
Bowl spots (2010)
Cannes Lions
Generated
national conversation and brand buzz
Pepto-Bismol
Role: ACD / AD / Copywriter
A nationally distributed campaign produced on a lean budget that generated outsized buzz and award recognition for Pepto-Bismol's pocket-sized product launch.
Results:
Gold
Effie
National distribution
High ROI
on lean budget
Ecosapiens
Role: CCO / Creator / Writer
Co-founded climate-tech venture building the world's first carbon-backed NFT and AI-powered product verification platform.
Results:
$5M raised
(Boost VC, Slow Ventures, Menlo Ventures)
1M+
social media followers
400K+ active
users
240K+ trees planted
Winner:
Motionographer Motion Awards 2022
Select
Features: in CoinDesk, Fortune, Nasdaq
Accomplice
Role: CD / Artist / Fabricator
A narrative-driven restaurant environment reimagining the Hamburglar as a contemporary cultural myth.
Results:
Consistently sold-out menu
Full-scale
physical installation (Washington State)
Experiential
design merging art, narrative, retail
Physical
worldbuilding
Neo Growths
Role: Artist / Creator
An original sculptural series envisioning how nature might evolve once rewritten through AI, synthetic biology, and computation.
Results:
Art
Basel Miami exhibition
Featured in
Sculpture Magazine
Solo and group shows
(NYC, Miami)
Physical craft + AI
synthesis